How to Package Your Craft Beverages: Glass Is the Way to Go
Posted by Melissa Liedtke on May 19, 2025
In today’s thriving craft beverage industry, where small-batch makers and other brands are reshaping the drink aisle, packaging is more than just a container, it’s part of your product’s identity. Whether you're bottling cold brew coffee, kombucha, fresh-pressed juices, shrubs, bitters, herbal tonics, infused waters, or artisanal sodas, choosing the right packaging isn’t just a practical step, it’s a strategic one. At Discount Vials, we specialize in glass packaging solutions that enhance product quality, reinforce your brand, and meet the growing demand for sustainable, shelf-stable containers that perform under pressure.
Glass has long been the gold standard for beverage packaging. Unlike plastic or metal, glass is non-reactive, preserving the taste, aroma, and integrity of even the most delicate brews. It doesn’t leach, doesn’t stain, and offers a premium tactile experience that consumers associate with quality. For brands that want to signal craftsmanship, sustainability, and transparency, glass is the best choice.
One of the most versatile and trusted options in the beverage space is the glass Boston round bottle. More than just a standard container, the Boston round has earned its place in the world of craft beverages because of its adaptability and understated elegance. With its rounded shoulders, thick glass base, and wide labeling surface, it strikes a perfect balance between old-world apothecary charm and modern branding potential. These bottles are ideal for cold brew, kombucha, bitters, herbal extracts, and elixirs, but they’re also an excellent option for juices, wellness shots, and sparkling beverages, especially when paired with closures that can handle carbonation. From small 1/2 oz sizes perfect for samples and concentrates, to larger formats like 8 oz or 16 oz for ready-to-drink beverages, the Boston round is a tried-and-true container that adapts beautifully to many applications.
For brands seeking a more refined or contemporary look, French square bottles offer crisp lines, flat panels for full-wrap labeling, and space-efficient storage. Their upscale aesthetic makes them popular for bar mixers, pressed juices, and functional beverages targeting health-conscious consumers. Their durability and compact design are especially helpful for ecommerce brands, as they reduce breakage risk and ship efficiently.
When it comes to larger-scale production, refills, or behind-the-counter brewing, glass growlers and glass jars are essential. Glass growlers with handles and secure caps are perfect for taproom-style kombucha, cold brew on tap, or even nitro beverages. They offer a reusable, sustainable option that customers love and many local regulations prefer. Large capacity glass jars, on the other hand, are ideal for brewing, steeping, or even packaging bulk quantities for food service or grocery. These heavy-duty jars provide both form and function, and when properly sealed with compatible lids, can stand up to commercial use.
Let’s not overlook mason jars and wide-mouth glass jars, which continue to be a favorite among craft brands for their nostalgic charm and flexibility. From fermentation to finished product, these jars are perfect for limited edition releases, DIY kits, and rustic-style branding. Their broader openings make them ideal for spoonable or thick beverages like smoothies, overnight oats, or infused syrups — all of which are growing segments in the functional foods and drinks category.
Top Glass Packaging Options for Craft Beverage Brands
If you’re building or scaling a craft beverage brand, here are the most recommended packaging solutions to consider:
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Boston Round Glass Bottles: Classic and flexible. Ideal for juices, kombucha, cold brew, concentrates, herbal tonics, and more. Available in a variety of colors and multiple sizes.
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French Square Bottles: Stylish and space-saving. Great for upscale drinks, infused waters, shrubs, and botanical blends. Their flat sides make labeling easy and attractive.
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Glass Growlers: Refillable and durable. A top choice for taprooms, cafes, and sustainable beverage programs offering refill stations.
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Large Capacity Glass Jars: Ideal for brewing and bulk packaging. These are essential for fermenting kombucha, steeping coffee, or creating high-volume beverage infusions.
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Mason Jars & Wide-Mouth Glass Jars: Versatile and charming. Great for drinking glasses, DIY kits, thick drinks, limited-run batches, or small-batch fermentations.
At Discount Vials, we go beyond just the container. We offer a full line of closure options that give you the perfect pairing for your product, whether you need tamper-evident caps, child resistant caps, lug caps, lined closures, droppers, pumps, dispensing closures and shirnk bands to complete your final product. Our packaging experts can help guide you to the most secure and attractive closure system for your exact formulation and branding needs.
And we don’t just cater to large manufacturers. We proudly support small businesses, startups, and micro-batch makers with low minimum order quantities, wholesale discounts, and fast, reliable shipping. Don't forget, all orders $99+ receive free shipping! Whether you’re preparing for a farmers' market launch or rolling out nationally, we have the inventory and know-how to help you scale.
Your beverage deserves packaging that tells your story. Make your first impression last with high-quality glass bottles and jars from Discount Vials, where premium packaging meets large and small business support.